Fundraising Innovation Agency

The old ways to fundraise and engage audiences don’t work.

We deliver new ideas that fly in a changing world.

At Flying Cars, we put your charity or cause-driven brand audiences first. Whether finding new audience perspectives or generating new audience-led ideas, we put your audiences at the heart of our work. Specialising in prototyping and iterating ideas with speed, we can help you shape big ideas that meet both your supporters’ desires and your organisational objectives. And we train you to be able to do the same. Innovation is the only way to thrive in an uncertain world. We’ll help you find the way.

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Broccoli ice-cream

“In a world where ice-cream is only chocolate, strawberry or vanilla, innovation is testing broccoli, carrot, and couscous until you get something awesome like pistachio flavour.”

ANNE RACE, FOUNDER - FLYING CARS

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Innovation cycles

Our innovation cycles are purpose-built to drive income and engagement. Using our unique and flexible ‘DIAL-IT-UP’ innovation model, we provide scalable solutions tailored to your needs – from help with brief-writing to a fully prototyped idea. Read more here

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Audience Insight

Successful innovation is always audience-led. We provide rich insight drawn from comprehensive qualitative and quantitative research into your audiences. But we don’t stop there. Using video research methods we let your supporters tell you their needs and motivations in their own words. Read more here

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Innovation Training

With training delivered by Anne or Henry, you’ll hear from innovation experts who know what it’s like to be in your team’s shoes. From writing a brief, through audience insight, idea generation, prototyping and making a case for investment, we’ll give your staff the skills they need to produce propositions that deliver. Read more here

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Rapid prototyping

Already have the ideas? We know how to turn them into prototypes and systematically test them at speed. Working with agility, we’ll quickly pivot in response to your audience’s reactions and make expert recommendations on which ideas will fly. Read more here

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Innovation strategy

Whatever your experience and familiarity with innovation, we’ll support you to create evidence-led strategies, rooted in compelling audience insight and suited to your organisation’s needs. Read more here

Read the latest from our Blog

10,000 leads

Our latest campaign with Mental Health UK identified a need for direct need for menopausal and peri-menopausal women with dramatic results.

A huge Fundraiser

Dementia UK activated the nation’s dog walkers with this seminal campaign

Strong Woman Challenge

BHF wanted us to prototype and pivot three leading fundraising ideas in the health and well-being space. The Strong Woman Challenge was born…